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Moriarty, William Daniel, 1877-1936

Economics of marketing and advertising / William D. Moriarty ; with a new introduction by Morgen Witzel. - xxxvii, vii, 592 páginas ; 23 cm. - Foundations of modern management. Marketing ; .

ISBN: 1855066289 (obra completa)

Subjects--Topical Terms:
Economía.
Mercadotecnia.

LC Class. No.: HF5415 / .M67 2000