Serviceology for services : selected papers of the 1st international conference of serviceology / edited by Masaaki Mochimaru, Kanji Ueda, Takeshi Takenaka.
Tipo de material:
TextoEditor: Tokyo : Springer Japan : Springer, 2014Descripción: x, 375 páginas : 292 ilustraciones, 143 ilustraciones en colorTipo de contenido: - texto
- computadora
- recurso en línea
- 9784431548164
- TA177.4-185
Contenidos:
Data assimilation & human modeling -- Enhancing Service Analysis and Testing with VR/AR/MR -- Healthcare service -- Mechanism design for services -- Psychological aspects & neuromarketing -- Product Service System (PSS) -- Public & urban service -- Regional development & policymaking -- Service economy and productivity -- Service innovation and design -- Service management & marketing -- Service robotics -- Service theory -- Tourism & hospitality.
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Springer eBooks
Data assimilation & human modeling -- Enhancing Service Analysis and Testing with VR/AR/MR -- Healthcare service -- Mechanism design for services -- Psychological aspects & neuromarketing -- Product Service System (PSS) -- Public & urban service -- Regional development & policymaking -- Service economy and productivity -- Service innovation and design -- Service management & marketing -- Service robotics -- Service theory -- Tourism & hospitality.
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