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| 003 | MX-SnUAN | ||
| 005 | 20160429150420.0 | ||
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_aspa _heng |
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_aHF5827.95 _b.R6718 2001 |
| 100 | 1 |
_aRosen, Emanuel. _eautor _9189041 |
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_aAnatomy of buzz. _lEspañol. |
| 245 | 1 | 0 |
_aMarketing de boca en boca / _cEmanuel Rosen ; tr. Mirta Waitzman. |
| 250 | _a1a edición | ||
| 264 | 1 |
_aBuenos Aires : _bEdiciones B, _c2001. |
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| 300 |
_a305 páginas : _bilustraciones ; _c25 cm. |
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| 336 |
_atexto _btxt _2rdacontent |
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_ano mediado _bn _2rdamedia |
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_avolumen _bnc _2rdacarrier |
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| 500 | _aTraducción de: The anatomy of buzz. | ||
| 650 | 4 |
_aMercadotecnia. _94033 |
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| 650 | 4 |
_aPublicidad. _94237 |
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| 700 | 1 |
_aWaitzman, Mirta, _etraductor _9189042 |
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