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003 | MX-SnUAN | ||
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_aspa _heng |
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050 | 1 | 4 |
_aHF5415.55 _b.N4918 1997 |
100 | 1 |
_aNewell, Frederick _eautor _9198680 |
|
240 | 1 | 0 |
_aNew rules of marketing : how to use one to one relationship marketing to be the leader in your industry. _lEspañol. |
245 | 1 | 4 |
_aLas nuevas reglas del marketing : _buse el marketing de relaciones personales y será el líder de su industria / _cFrederick Newell ; tr. Rosa María Rosas. |
250 | _a1a edición | ||
264 | 1 |
_aMéxico : _bMcGraw-Hill, _cc1997 |
|
300 |
_axviii, 315 páginas : _btablas ; _c23 cm. |
||
336 |
_atexto _btxt _2rdacontent |
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337 |
_ano mediado _bn _2rdamedia |
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338 |
_avolumen _bnc _2rdacarrier |
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500 | _aTraducción de: The new rules of marketing : how to use one to one relationship marketing to be the leader in your industry | ||
504 | _aIncluye referencias bibliográficas e índice. | ||
650 | 4 |
_aMercadotecnia. _94033 |
|
700 | 1 |
_aRosas,Rosa María, _etraductor _953744 |
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942 | _c1 | ||
999 |
_c188745 _d188745 |