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020 _a9780387238432
_9978-0-387-23843-2
024 7 _a10.1007/b102519
_2doi
035 _avtls000329988
039 9 _a201509031108
_bVLOAD
_c201405070453
_dVLOAD
_c201401311325
_dstaff
_c201401311150
_dstaff
_y201401291444
_zstaff
_wmsplit0.mrc
_x409
050 4 _aJF20-2112
100 1 _aCorre, Armelle.
_eautor
_9302560
245 1 4 _aThe Innovation Game :
_bA New Approach to Innovation Management and R&D /
_cby Armelle Corre, Gerald Mischke.
264 1 _aBoston, MA :
_bSpringer US,
_c2005.
300 _aXIX, 205 páginas,
_brecurso en línea.
336 _atexto
_btxt
_2rdacontent
337 _acomputadora
_bc
_2rdamedia
338 _arecurso en línea
_bcr
_2rdacarrier
347 _aarchivo de texto
_bPDF
_2rda
500 _aSpringer eBooks
505 0 _aThe Innovation Process Model — Definitions and Lemmas -- The Macroscopic View on Real World Innovation Pipelines -- The Mesoscopic View - Control of Real World Innovation Pipelines -- The Microscopic View - Control & Management of Inno-Projects -- The Integration of Finance and Innovation Management -- Summary and Benchmarks.
520 _aRandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society. Management and management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success is a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now. In The Innovation Game La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge". The corresponding control model and the derived inno-management rules do allow the authors to compute and optimize the respective success-chances, the appropriate processes and the suited organizational structures of a targeted "inno-success distillery", the innovation-/RandD-pipeline, in an unprecedented way.
590 _aPara consulta fuera de la UANL se requiere clave de acceso remoto.
700 1 _aMischke, Gerald.
_eautor
_9302561
710 2 _aSpringerLink (Servicio en línea)
_9299170
776 0 8 _iEdición impresa:
_z9780387237947
856 4 0 _uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/b102519
_zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL)
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999 _c278739
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