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008			150903s2005 gw | o |||| 0|eng d
020			_a9783540270591 _99783540270591
024	7		_a10.1007/b138555 _2doi
035			_avtls000346830
039		9	_a201509030434 _bVLOAD _c201405070512 _dVLOAD _y201402070906 _zstaff
040			_aMX-SnUAN _bspa _cMX-SnUAN _erda
050		4	_aHF5410-5417.5
100	1		_aDoukidis, Georgios J. _eeditor. _9325997
245	1	0	_aConsumer Driven Electronic Transformation : _bApplying New Technologies to Enthuse Consumers and Transform the Supply Chain / _cedited by Georgios J. Doukidis, Adam P. Vrechopoulos.
264		1	_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg, _c2005.
300			_ax, 250 páginas 48 ilustraciones _brecurso en línea.
336			_atexto _btxt _2rdacontent
337			_acomputadora _bc _2rdamedia
338			_arecurso en línea _bcr _2rdacarrier
347			_aarchivo de texto _bPDF _2rda
500			_aSpringer eBooks
505	0		_aEmerging Techniques and Technologies for Supply Chain Management -- Improvement Opportunities in Retail Logistics -- A Dynamic Real-Time Vehicle Routing System for Distribution Operations -- Bargaining and Alliances in Supply Chains -- Last-Mile Supply Chain Integration: Easy Connection and Information Exchange between Suppliers and Retailers -- Multichannel Retailing: Relationships, Integration and Electronic Transformation -- Multichannel Retailing and Brand Policies -- Designing Alternative Store Layouts for Internet Retailing -- In Search for Viable e-Solutions -- Beyond CPFR: Defining the Future of Supply Chain Collaboration -- On Shelf Availability: An Examination of the Extent, the Causes, and the Efforts to Address Retail Out-of-Stocks -- Increasing Shelf Availability Through Internet-Based Information Sharing and Collaborative Store Ordering -- Towards the Development of an Algorithm to Discover Out-Of-Shelf Situations -- Food Value Chain Analysis -- Extending ECR into Product Innovation -- Beyond RFID: Supporting Supply Chain Management with Intelligent Tagging -- Turning Signals into Profits in the RFID-Enabled Supply Chain -- Shopping in the 21st Century: Embedding Technology in the Retail Arena -- Towards ’smarter’ Supply and Demand-Chain Collaboration Practices Enabled by RFID Technology.
520			_aThe dominant role of Efficient Consumer Response (ECR) practices in the retail industry today has created a strong need for collaboration between business and research communities for the development of robust theoretical frameworks and intelligent technological solutions towards providing direct managerial implications to the retail industry players. To this end, this book aims to highlight the emerging trends, challenges and opportunities in the retail industry, under the perspective of the changing consumer and business behavioural patterns, the reconfiguration of intra- and inter-organizational relationships and the evolving technological capabilities. Elaborating on the core ECR concepts, the book emphasizes the role of consumer behaviour research as the driving force for the configuration of the retail value chain processes. Along these lines, the application of the latest technological inventions to enthuse consumers through accurate targeting along with the identification of the potential of the new technologies, processes and strategies for transforming the supply chain constitute the main pillars of the book. Specifically, the book focuses on the emerging techniques and technologies for supply chain management and collaboration as well as on the emerging relationships and the electronic transformations governing multichannel retailing. It aims at supporting retailers, consumer goods manufacturers and third parties applying the latest technological inventions to transform the value chain. It also attempts to guide practitioners to effectively proceed in employing new technologies to ignite consumer enthusiasm. Similarly, the objective of this book is to help companies target more accurately consumer and shopper wishes with focused investments, in shorter time, and with more success. Finally, the book underlines the great potentials for new technologies and processes from a supply and demand side perspective.
590			_aPara consulta fuera de la UANL se requiere clave de acceso remoto.
700	1		_aVrechopoulos, Adam P. _eeditor. _9325998
710	2		_aSpringerLink (Servicio en línea) _9299170
776	0	8	_iEdición impresa: _z9783540226116
856	4	0	_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/b138555 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL)
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999			_c293424 _d293424