000			04426nam a22003735i 4500
001			306087
003			MX-SnUAN
005			20160429160018.0
007			cr nn 008mamaa
008			150903s2012 gw | o |||| 0|eng d
020			_a9783642288487 _99783642288487
024	7		_a10.1007/9783642288487 _2doi
035			_avtls000358884
039		9	_a201509030610 _bVLOAD _c201405070237 _dVLOAD _y201402191542 _zstaff
040			_aMX-SnUAN _bspa _cMX-SnUAN _erda
050		4	_aTA177.4-185
100	1		_aSommer, Axel. _eautor _9345272
245	1	0	_aManaging Green Business Model Transformations / _cby Axel Sommer.
264		1	_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg : _bImprint: Springer, _c2012.
300			_axxvI, 402 páginas 62 ilustraciones, 35 ilustraciones en color. _brecurso en línea.
336			_atexto _btxt _2rdacontent
337			_acomputadora _bc _2rdamedia
338			_arecurso en línea _bcr _2rdacarrier
347			_aarchivo de texto _bPDF _2rda
490	0		_aSustainable Production, Life Cycle Engineering and Management, _x2194-0541
500			_aSpringer eBooks
505	0		_aPart I – Introduction -- The Emergence of Green Business Models -- Purpose of this Work and Research Approach -- Part II – Theoretical Foundation of Green Business Model Transformations -- Environmental Sustainability in Business -- The Business Model Concept as a Unit of Analysis for Management Science -- Towards a Taxonomy of Green Business Models.-  Organisations, Change, and Innovation -- Part III – Towards a Practical Management Approach -- A Survey on Green Business Model Transformations -- Managerial Implications of Survey Results -- Managing Green Business Model Transformations – A Framework for Management Practice -- Part IV – Conclusion and Outlook -- Conclusion and Outlook.
520			_aEnvironmental sustainability creates both tremendous business opportunities and formidable threats to established companies across virtually all industry sectors. Yet many companies tackle the issue in a superficial or passive way through increased environmental reporting, the use of “greenspeak” in their corporate communication activities or isolated efforts to create green products or reduce pollution. In contrast, there are a small but increasing number of firms that employ a holistic approach to sustainability and consider fundamental changes to their existing business models. By ignoring the opportunities of Green Business Model Transformations, companies exclude themselves from a large variety of potential means to create economic value. In addition to ordinary product and process innovations, they can change “the rules of the game” within an industry towards environmental sustainability. This can facilitate the commercialisation of new green products that would not be competitive otherwise targeting new customer segments with previously unmet needs improved economics of value creation by developing a green architecture of the firm and its business network Green Business Model Transformations, however, are challenging ventures in many respects: Firstly, it is difficult to develop and accurately assess the prospects of new, green business models due to uncertainties and inherent complex systemic characteristics. It can therefore be very challenging for individual managers of established companies to question the status quo and seize new, green opportunities. The implementation of Green Business Model Transformations therefore requires strong change capabilities: The stakes are high, many otherwise disconnected parts of the organisation are involved, and the subject matter is complex in nature. As a result, there is a great need for guidance in management practice that current research does not address. This publication aims to fill this gap with a general approach to Managing Green Business Model Transformations by defining a process to evaluate green business models and providing a methodology for their realisation.
590			_aPara consulta fuera de la UANL se requiere clave de acceso remoto.
710	2		_aSpringerLink (Servicio en línea) _9299170
776	0	8	_iEdición impresa: _z9783642288470
856	4	0	_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/978-3-642-28848-7 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL)
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999			_c306087 _d306087