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| 003 | MX-SnUAN | ||
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| 007 | cr nn 008mamaa | ||
| 008 | 150903s2008 gw | o |||| 0|eng d | ||
| 020 |
_a9783834980908 _99783834980908 |
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| 024 | 7 |
_a10.1007/9783834980908 _2doi |
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| 035 | _avtls000363485 | ||
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_a201509030638 _bVLOAD _c201405070344 _dVLOAD _y201402211148 _zstaff |
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_aMX-SnUAN _bspa _cMX-SnUAN _erda |
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| 050 | 4 | _aHD28-70 | |
| 100 | 1 |
_aHerzog, Philipp. _eautor _9349217 |
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| 245 | 1 | 0 |
_aOpen and Closed Innovation : _bDifferent Cultures for Different Strategies / _cby Philipp Herzog. |
| 264 | 1 |
_aWiesbaden : _bGabler, _c2008. |
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| 300 |
_axviii, 262 páginas 34 ilustraciones _brecurso en línea. |
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| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_acomputadora _bc _2rdamedia |
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| 338 |
_arecurso en línea _bcr _2rdacarrier |
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| 347 |
_aarchivo de texto _bPDF _2rda |
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| 500 | _aSpringer eBooks | ||
| 505 | 0 | _aInnovation and the Open Innovation concept -- Innovation culture -- Conceptual framework and hypotheses -- Analysis and results -- Discussion of findings and implications for theory and practice -- Summary and conclusion. | |
| 520 | _aOpen Innovation is a phenomenon in both research and management practice. Since radical innovation or new business development often require external technologies or ways of commercialization, many firms have shifted from a Closed to an Open Innovation model. However, firms often face difficulties during the implementation. While the implementation effort usually focuses on external ideas and technologies as well as the processes to identify them, cultural challenges are neglected. Philipp Herzog develops a theoretical framework arguing that Open Innovation and Closed Innovation cultures need to be different (e.g. regarding the not-invented-here (NIH) syndrome). Based on a multi-respondent survey among 120 R&D employees from three business units of a leading chemical firm, he provides empirical evidence for many of the hypothesized differences in innovation culture. The findings may also help firms cope with the challenges experienced in implementing the Open Innovation concept. | ||
| 590 | _aPara consulta fuera de la UANL se requiere clave de acceso remoto. | ||
| 710 | 2 |
_aSpringerLink (Servicio en línea) _9299170 |
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| 776 | 0 | 8 |
_iEdición impresa: _z9783834909015 |
| 856 | 4 | 0 |
_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/978-3-8349-8090-8 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL) |
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