000			05205nam a22003975i 4500
001			312531
003			MX-SnUAN
005			20160429160557.0
007			cr nn 008mamaa
008			150903s2012 ne | o |||| 0|eng d
020			_a9789086867394 _99789086867394
024	7		_a10.3920/9789086867394 _2doi
035			_avtls000366171
039		9	_a201509031105 _bVLOAD _c201405070520 _dVLOAD _y201402251329 _zstaff
040			_aMX-SnUAN _bspa _cMX-SnUAN _erda
050		4	_aQH301-705
100	1		_aNeves, Marcos Fava. _eautor _9354285
245	1	4	_aThe orange juice business : _bA Brazilian perspective / _cby Marcos Fava Neves, Vinícius Gustavo Trombin, Frederico Fonseca Lopes, Rafael Kalaki, Patrícia Milan.
264		1	_aWageningen : _bWageningen Academic Publishers : _bImprint: Wageningen Academic Publishers, _c2012.
300			_aApprox. 175 páginas _brecurso en línea.
336			_atexto _btxt _2rdacontent
337			_acomputadora _bc _2rdamedia
338			_arecurso en línea _bcr _2rdacarrier
347			_aarchivo de texto _bPDF _2rda
500			_aSpringer eBooks
505	0		_aInitial message -- An overview -- Mapping of the citrus economy -- 1. The citrus sector in Brazil -- 2. Brazilian GDP versus agricultural GDP -- 3. Brazilian leadership -- 4. Citrus exports -- 5. Destinations of exports -- 6. Tariff barriers -- 7. Phytosanitary barriers and technical requirements -- 8. Exchange rate -- Citrus fruit production mapping -- 9. Evolution of global orange production -- 10. Evolution of Brazilian orange production -- 11. Specialty of the major producing countries -- 12. Orange juice production -- 13. Brazil’s citrus belt (São Paulo and Triângulo Mineiro) -- 14. Comparison between the production in São Paulo/ Triângulo Mineiro region and Florida -- 15. Stratification of production by producer profile in Brazil’s citrus belt -- 16. Varieties in the orchards -- 17. Pests and diseases in the Brazil’s citrus belt -- 18. Impact of climate change on citrus growing -- 19. Cost of orange production -- 20. Pesticides in citrus farming -- 21. Use of fertilizers in citrus growing -- 22. Minimum wage -- 23. Jobs and working conditions -- 24. Production incentive policies -- 25. Cycle of working capital and available funding sources -- 26. Price of oranges -- 27. Price of orange juice: an incredible volatility -- 28. Breakdown of the price of orange juice on the retail market -- Mapping and quantification of the citrus sector – 2008/09 harvest -- Mapping the consumption of citrus products -- 29. Nutritional benefits of oranges -- 30. Definition of juice, nectar and still drink -- 31. World consumption of beverages -- 32. World consumption of fruit juices, nectars, and still drinks -- 33. Orange flavor -- 34. Orange flavor in Europe -- 35. Orange flavor in North America -- 36. The orange flavor in the BRIC group countries plus Mexico -- 37. The growth potential of Brazil’s domestic market -- 38. The power of international retail -- 39. Concentration of juice bottlers -- 40. Concentration in the Brazilian orange juice industry -- Closing message -- Markestrat -- Appendix.  .
520			_aThe orange juice chain is unique, probably a sui generis commodity. Although several countries produce oranges and juices, two regions in the world are the responsible for around 80% of the production. These are the states of Sao Paulo in Brazil and Florida in the USA. Although the emerging countries are growing in production, the juice consumer is also concentrated in the USA and Europe where more than 90% of consumption takes place. The characteristics of this chain are so unique, that it makes a nice laboratory for academics and business people to exercise strategies, since risk is spread. Orange is a very sensitive plant, and fluctuations in production are notorious. The logistics of this chain are fascinating. The product travels great distances to reach the consumer in a generally safe and efficient way. The industry assets such as vessels and tanks are specific. By reading this book, business people, academics and chain practitioners have an opportunity to understand this chain. and can analyse all of its numbers and economics and exercise strategy building. This is needed since the orange juice market is a stable market in the world, growing only 1% per year, and the production costs of this chain are rising fast, due to structural changes faced by world food and agribusiness companies i.e. labour costs, energy costs, land costs, environmental costs and others. The book will be of interest to all those concerned with agri food chains.
590			_aPara consulta fuera de la UANL se requiere clave de acceso remoto.
700	1		_aTrombin, Vinícius Gustavo. _eautor _9354286
700	1		_aLopes, Frederico Fonseca. _eautor _9354287
700	1		_aKalaki, Rafael. _eautor _9354288
700	1		_aMilan, Patrícia. _eautor _9354289
710	2		_aSpringerLink (Servicio en línea) _9299170
856	4	0	_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.3920/978-90-8686-739-4 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL)
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