| 000 | 01535nam a22003375i 4500 | ||
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| 001 | 320557 | ||
| 003 | MX-SnUAN | ||
| 005 | 20160429161425.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 160111s2015 gw | s |||| 0|eng d | ||
| 020 |
_a9783319161150 _9978-3-319-16115-0 |
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| 035 | _avtls000420276 | ||
| 039 | 9 |
_y201601110926 _zstaff |
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| 050 | 4 | _aHF54.5-54.56 | |
| 100 | 1 |
_aTrenz, Manuel, _eautor. _9365294 |
|
| 245 | 1 | 0 |
_aMultichannel commerce : _ba consumer perspective on the integration of physical and electronic channels / _cManuel Trenz. |
| 264 | 1 |
_aCham : _bSpringer International Publishing : _bSpringer, _c2015. |
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| 300 |
_axv, 153 páginas : _b30 ilustraciones |
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| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_acomputadora _bc _2rdamedia |
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| 338 |
_arecurso en línea _bcr _2rdacarrier |
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| 347 |
_aarchivo de texto _bPDF _2rda |
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| 490 | 0 |
_aProgress in IS, _x2196-8705 |
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| 500 | _aSpringer eBooks | ||
| 505 | 0 | _aIntroduction -- Offline, online and multichannel commerce -- Perception and valuation of MC integration services -- Purchase specific and individual differences -- Reflection. | |
| 590 | _aPara consulta fuera de la UANL se requiere clave de acceso remoto. | ||
| 710 | 2 |
_aSpringerLink (Servicio en línea) _9299170 |
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| 776 | 0 | 8 |
_iEdición impresa: _z9783319161143 |
| 856 | 4 | 0 |
_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/978-3-319-16115-0 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL) |
| 942 | _c14 | ||
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_c320557 _d320557 |
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