| 000 | 01686nam a22003375i 4500 | ||
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| 001 | 320685 | ||
| 003 | MX-SnUAN | ||
| 005 | 20160429161431.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 160111s2015 gw | s |||| 0|eng d | ||
| 020 |
_a9783319170466 _9978-3-319-17046-6 |
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| 035 | _avtls000420578 | ||
| 039 | 9 |
_y201601110948 _zstaff |
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| 050 | 4 | _aHF5410-5417.5 | |
| 245 | 1 | 0 |
_aProceedings of the 1988 academy of marketing science (ams) annual conference / _cedited by Kenneth D. Bahn. |
| 264 | 1 |
_aCham : _bSpringer International Publishing : _bSpringer, _c2015. |
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| 300 | _axxiii, 532 páginas : | ||
| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_acomputadora _bc _2rdamedia |
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| 338 |
_arecurso en línea _bcr _2rdacarrier |
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| 347 |
_aarchivo de texto _bPDF _2rda |
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| 490 | 0 |
_aDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science, _x2363-6165 |
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| 500 | _aSpringer eBooks | ||
| 505 | 0 | _aForeword -- Preface -- Consumer Behavior -- International Marketing -- Marketing Education/Macromarketing -- Marketing Management -- Sales Management/Industrial Marketing -- Marketing of Services -- Research Methodology -- Channels and Physical Distribution -- Research in Progress. | |
| 590 | _aPara consulta fuera de la UANL se requiere clave de acceso remoto. | ||
| 700 | 1 |
_aBahn, Kenneth D, _eeditor. _9364170 |
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| 710 | 2 |
_aSpringerLink (Servicio en línea) _9299170 |
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| 776 | 0 | 8 |
_iEdición impresa: _z9783319170459 |
| 856 | 4 | 0 |
_uhttp://remoto.dgb.uanl.mx/login?url=http://dx.doi.org/10.1007/978-3-319-17046-6 _zConectar a Springer E-Books (Para consulta externa se requiere previa autentificación en Biblioteca Digital UANL) |
| 942 | _c14 | ||
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_c320685 _d320685 |
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