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| 008 | 120403s1977 us g 00 eng d | ||
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_aHF5415 _bP75 1977 |
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_aPride, William M. _eautor _942263 |
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_aUnderstanding marketing _bstudy guide for marketing: basic concepts and decisions _c[by] William M. Pride [and] O. C. Ferreli |
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_aBoston _bHoughton Mifflin _c1977 |
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| 300 | _a240 páginas | ||
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_ano mediado _bn _2rdamedia |
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_aMercadotecnia. _94033 |
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_aFerrel, O. C. _982999 |
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