Maximum influence : the 12 universal laws of power persuasion / Kurt W. Mortensen.
Tipo de material:
TextoEditor: New York : American Management Association, [2004]Fecha de copyright: ©2004Descripción: ix, 240 páginas ; 23 cmTipo de contenido: - texto
- no mediado
- volumen
- 0814472583
- BF637.P4 M67 2004
Contenidos:
Introduction -- The power of persuasion -- The 12 universal laws of power persuasion -- Your pre-persuasion checklist : the inside secrets of maximum influence -- Law of dissonance -- Law of obligation -- Law of connectivity -- Law of social validation -- Law of scarcity -- Law of verbal packaging -- Law of contrast -- Law of expectations -- Law of involvement -- Law of esteem -- Law of association -- Law of balance -- Pre-persuasion -- Epilogue.
| Tipo de ítem | Biblioteca actual | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
|---|---|---|---|---|---|---|
Libro
|
BURRF: FG (PP) | BF637.P4 M67 2004 | 1 | (En catalogación) | 1080240756 |
Incluye referencia bibliográfica e índice.
Introduction -- The power of persuasion -- The 12 universal laws of power persuasion -- Your pre-persuasion checklist : the inside secrets of maximum influence -- Law of dissonance -- Law of obligation -- Law of connectivity -- Law of social validation -- Law of scarcity -- Law of verbal packaging -- Law of contrast -- Law of expectations -- Law of involvement -- Law of esteem -- Law of association -- Law of balance -- Pre-persuasion -- Epilogue.